Groundswell targets opportunistic value creation and enhancement in Western U.S. and Sunbelt States with favorable demographic trends. We are not constrained to specific asset types, forms of investment or geographic locations. Instead, Groundswell seeks to uncover intrinsic value in undeveloped land and/or underutilized improved properties and to deploy appropriate levels of risk-adjusted capital and project expertise to fully enhance the value of such properties.

Our principals have weathered four different real estate recessions since the 1980’s, and as a result we understand the ebbs and flows of CRE investments throughout cycle, and know that very different buy/hold/sell opportunities exist at varying points in each cycles. We also studiously avoid broad generalizations regarding markets, product types and specific locations. Our analysis of each project begins with identifying inefficiencies or unrealized potential in the real property itself and its relevant submarket. We analyze the potential for an asset to perform optimally, and how to remove any impediments that could prevent implementation of our project specific strategy. For example, we may decide to modify an inefficient floor plan or site layout, add more building area where accretive, identify higher growth tenants and/or modify an existing land use or entitlement.